When Tadashi kicks off a new project with a client, we like to start by looking at branding. In many cases, health organisations can benefit from a brand audit and tidy up before new digital products are launched. We’ll look at how you can make your brand as clear and attractive to customers as possible.
Branding is incredibly important for the success of your organisation. You need to present a consistent and trustworthy image in order for patients or customers to adopt your service offering.
In this article, Tomas Laurinavicius outlines what a style guide is, why it’s important to have one for your brand, and ten essential steps for creating one.