Rolling out a marketing strategy requires planning, time, effort, resources, and buy-in from a range of stakeholders. For clients in the health space, we know that resources are often needed more urgently in other areas of the business. But marketing shouldn’t fall to the wayside. With a good strategy, and a tool to help you manage your marketing, you can still create effective messaging to boost your brand and reach more customers.
The thing we like about Simple is that it also ties in a project planning capability, allowing stakeholders to see what’s in progress and what activities or campaigns are coming up. It looks particularly effective for managing campaigns, briefing in projects and viewing reports.